For us podcasters, sound and audio play a huge part in what we do. It identifies our brand and can also determine the success of our podcast.
Today we have Jodi Krangle, a voice actor since 2007. She has worked with some really big names like Dell, Bose, HGTV and more. She’s also a singer, with her own album of jazz, blues, and traditional tunes. And she is a podcaster, her podcast is called Audio Branding, The Hidden Gem Of Marketing.
In this episode, Jodi shares with us the importance of sound not only in voiceovers but also in podcasting. How audio branding can make your podcast better. And some pointers that can truly improve the quality of your podcast. An interesting episode not to be missed!
In this episode:
[01:28]Jodi has been a voice actor since 2007 and has her own podcast.
[02:36] Working as a freelancer.
[04:40] Creativity and business when mingled together challenge Jodi on a day-to-day basis.
[05:36] Working digitally early on.
[08:01] In 2007, Jodi got bored with internet marketing and switched her focus to voiceovers.
[09:42] It took Jodi 2 and a half years to learn and master voiceovers.
[11:25] There are niches for every type of voice.
[12:21] Starting her own podcast.
[14:23] Her passion for sound started at a young age.
[15:10] Jodi wanted to be different, she focused on the pain points of her clients.
[16:20] The mission behind her podcast was to get people thinking about sound to become more distinct.
[18:03] What is Audio Branding?
[20:21] The intro and outro of a podcast is the best example of audio branding.
[20:54] Be mindful of your environment when recording to make sure you produce good quality audio.
[22:22] When it comes to podcasts, people will listen if they can understand and it doesn’t assault their ears.
[27:15] Tips and advice on how podcasters can use their voice in creating a better podcast.
About Jodi Krangle
Jodi Krangle has been a voice actor since 2007. She has worked with some really big names like Dell, Bose, HGTV, and more. She’s also a singer, with her own album of jazz, blues, and traditional tunes. And she is a podcaster, her podcast is called Audio Branding, The Hidden Gem Of Marketing.
Connect with Jodie
This podcast is sponsored by BrandFace. Find out more at LearnAboutBrandFace.com.
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