Many podcasters find it tough to keep a regular schedule and deliver fresh, engaging content. As time goes on, coming up with new ideas can become challenging, which might lead to burnout or a dip in creativity.
Imagine having a foolproof plan to consistently produce captivating content and keep your audience eagerly tuning in. With the right strategies, you can overcome these challenges and make your podcast a standout access.
In this episode, we’re thrilled to have Claire Pelletreau — a Facebook and Instagram Ads Expert and host of The Get Paid Podcast. From creating impactful ads to mastering podcasting, Claire’s got tons of practical advice and know-how for maintaining consistency, planning your content effectively, and keeping your audience engaged episode after episode.
Whether you’re dealing with content blocks or just trying to keep things lively, Claire’s insights will help you navigate these challenges and elevate your podcasting game. Let’s dive in!
In this episode:
[00:46] Claire shares her background and expertise in Facebook and Instagram Ads.
[03:00] How a career setback led Claire to explore new avenues and ultimately launch her podcast.
[04:04] What inspired Claire to launch The Get Paid Podcast?
[06:20] Claire reveals how she tapped into her network of clients and friends to tackle uncomfortable and unconventional topics about money and business on her podcast.
[07:39] Claire breaks down her process for making guests feel at ease despite the seemingly unconventional topics they’ll discuss on the show.
[11:10] Claire reassures guests that editing is part of the process which makes her guests feel more comfortable and less pressured to be perfect.
[11:59] Claire reflects on the significant changes in her podcast. Her approach evolved from stressing about listener approval to focusing on enjoying her conversations. This shift has made her podcast more authentic and engaging by allowing her to explore a wider range of topics.
[15:25] Anne and Claire discuss some best practices for launching and maintaining a successful podcast.
[17:37] Claire emphasizes the importance of preparation and consistency in building a loyal listener base.
[21:03} Claire shares creative ways to keep things fresh and engaging even when recording new content is not feasible, including repurposing old episodes or swapping episodes with other shows.
About Claire Pelletreau
Claire Pelletreau is a leading expert in Facebook and Instagram ads, specializing in top seven- and eight-figure online businesses. Known for her passion for conversions, Claire dives deeply into marketing strategies to significantly boost ROI.
Claire simplifies the intricate world of online marketing for those serious about growth, willing to invest time, trust, and resources into their strategies. Her approach involves a thorough process of data gathering, analysis, strategy, and experimentation.
Connect with Claire Pelletreau
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