Is Clubhouse the future or the end of podcasting? Does it have a role in podcasting at all?
The app that exploded onto the social media scene in 2020 has left a lot of people questioning where it fits into podcasting and if it will ultimately be beneficial or harmful to the industry.
My guest today, Laura Bauder, is a podcast strategist and Clubhouse pro. She is here to answer all of these unknowns about the popular new app, how to leverage it to increase listenership, and how to legally record within the app. Let’s get to the good stuff!
In this episode:
- [2:11] The 411 on Clubhouse: what it is and how it works
- [5:10] Leveraging Clubhouse as a podcaster
- [10:03] How to get started on Clubhouse and build a following
- [13:44] Do you need to host your own rooms or is it enough to go into other rooms and interact?
- [15:20] Finding podcast guests on Clubhouse and how to connect with them outside the app
- [20:29] Laura’s strategy to get more listeners from Clubhouse for her own podcast
- [25:58] Should you use Clubhouse to network or to create content?
Laura Bauder is a podcast strategist who supports female entrepreneurs with using podcasting as a lead generation and marketing strategy in their business. She is the host of Profit From Podcasting, the creator of The Podcast Vault membership, and a proponent of more women sharing their messages with the world.
Connect with Laura
- Laura’s website
- Profit From Podcasting podcast
- Follow @laurabauderco on Instagram
- Follow @laurabauder on Clubhouse
How well do you really know your audience?
To really make an impact and have long term success as a podcaster, you have to know your audience and be connected with them. The problem many podcasters have is that there’s no simple way to achieve this.
In tomorrow’s episode, I’m talking about three easy strategies to get to know your listeners so you can connect with them, sell your products, and make more quality content (available here after May 25).